Brand: Rhumb Line Boatworks is a company that provides trustworthy care for turbulent seas, dedicated to supporting clients with confidence and safety on the water. They offer comprehensive services including boat handling skills, boat building, maintenance, repairs, and personalized teaching. With expert instruction for both sailing and motor boating, Rhumb Line Boatworks helps clients learn to navigate or advance their skills.

Job Description: Digital Brand Manager.

As the Digital Brand Manager for Rhumb Line Boatworks, I manage the website and Instagram to maintain a strong online presence and showcase our services. I create engaging content that highlights our expertise in boat building, maintenance, and instruction while growing brand awareness and client trust. I also designed and created the company’s logo to establish a clear and professional brand identity.

Responsibilities:

• Created and launched the company’s website, establishing a professional online presence to attract and inform potential clients.

• Developed and launched the company’s Instagram account, building brand identity and visual storytelling.

• Manage the Instagram account, creating and posting engaging content to increase brand awareness and community engagement.

Software: Instagram, SquareSpace